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Menopause Short Film
Insight:
Difficult conversations happen naturally in the car.
It's intimate, informal and you don't have to look at each other.
Idea:
Get real people talking about menopause in the car, where they can
speak openly and honestly.
The film has since started conversations on Twitter, LinkedIn, Facebook and Instagram. It has been shared by 20+ menopause advocates including Karen Arthur and Meg Matthews.
Our next target...Davina McCall (her agent).
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