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SARSON'S
> In 2023, half of all fish and chip shops were due to go under. But we worked out if everyone went to their local just twice more a year, the humble chippy could be saved.
> What better way to get people craving a visit than a mouth-watering chippy tea on a newspaper.
> Photographed by Karen Thomas
> Metro's best performing ad of 2023
> Became the Daily Star's front page news the next day
> Campaign Top 5 Print Ads 2023
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